Joining 1% FOR THE PLANET
Thinking about joining?
Businesses in our network give 1% of sales directly to our vetted impact partners and we are with you the entire way.
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Join as a business member
For full company members, we certify contributions accounting for1% of your company’s total annual revenue. Because you contribute 1% of your total annual revenue to environmental causes, you can use our 1% for the Planet logo across every channel and on all of your products. You can become a full-company member no matter how much your company does in annual sales.
Brand level membership is for brands or companies that are owned by a larger entity. They commit to contributing 1% of total annual revenue for all sales made through the brand and must provide proof of revenue for the sales of the brand. While the brand has full access to use the 1% for the Planet logo to use on products and across all channels, the parent company does not. Brand level membership may also apply to multinational companies who choose to commit to contributing 1% of total annual revenue for all sales made in specific countries.
Product line members commit to contributing 1% of revenue from the sales of a specific product or service.
EXAMPLES:
The 1% commitment is based on your actual earned revenue/turnover each year.
For many businesses, this is their gross revenue/turnover. However, as described in the membership agreement, we do account for returns, discounts, and allowances, such that the 1% commitment is based on your real, earned revenue/turnover.
We also exempt clear pass-through costs from the revenue calculation. For example, a marketing agency that places paid ads on their client's behalf; the client reimburses the agency, but that reimbursement may show up as part of their gross revenue, even though it’s not actually part of the compensation received from the client, it’s a reimbursement and therefore not a part of earned revenue.
Total Member business operations (representing product sales, services, and/or fees) as computed under the member's normal methods of accounting and as used for public reporting, less returns, discounts, pass-through costs, and/or other allowances.
To meet the 1% commitment, members may utilize any combination of the following three contribution pathways towards in-network impact partners. All contributions are subject to the will and acceptance of the impact partner. Note that contributions are eligible based on the following guidelines, and are not directly related to tax deductibility, laws or treatment within a member’s country of tax residence.
These are cash contributions provided to in-network nonprofits in support of their
mission, including but not limited to:
These are non-cash goods, services, or time provided to nonprofit impact partners (including eligible organizations) in support of their mission. All in-kind contributions require the nonprofit impact partner to acknowledge the specific contribution in writing.
The value certified is based on the value received by the partner, not the cost incurred by the member, also known as “fair market value” or FMV. Please note that Certification and certified value are not correlated with tax deductibility. Eligible forms of contribution include:
These are commercial transactions funding specific solutions that have been validated as driving verifiable environmental indicators from mission-locked public benefit companies, known as “enterprise impact partners.” Eligible forms of contribution include those that are voluntary, beyond the value chain (BVC) of the Member, and philanthropic in nature. At the time of certification, members must attest to meeting the conditions below, with attestations subject to routine audit:
The following do not count as a certified contribution:
All member contributions must be verified through a rigorous annual certification process. Certification is granted only when the total value of verified and approved contributions meets or exceeds 1% of the member’s total annual revenue.
To certify, members must submit an official proof of revenue document as well as proof of all in-network approvable contributions, totalling at least 1% of revenue, within 120 days of their fiscal year ending. Our Certification team audits the submission and grants certification to those who have met the 1% threshold. The right to use the 1% for the Planet CERTIFIED logo is contingent upon successful certification. If a member has not certified a fiscal year within the designated time frame, they lose the legal right to display the 1% for the Planet CERTIFIED logo. Note: New members are not subject to this time frame, and instead must simply submit and certify their previous fiscal year prior to using the CERTIFIED logo.
All contributions must be made to in-network impact partners.
Acceptable Evidence
Total Member business operations (representing product sales, services, and/or fees) as computed under the member's normal methods of accounting and as used for public reporting, less returns, discounts, pass-through costs, and/or other allowances.
Members may fulfill their annual 1% commitment through a combination of contribution types. Monetary contributions, in-kind contributions, and volunteer time may each account for up to 100% of the 1% commitment. Enterprise contributions are restricted to a maximum cap of 50% of the 1% commitment. Annual membership dues are a requirement of membership and automatically count toward a member’s annual 1% commitment as a monetary contribution. Members may mix and match contribution types to reach 100% of their commitment, provided the 50% enterprise cap is respected. Certification is granted based on verified proof of transfer, not intention or estimation. Every submitted contribution must be fully substantiated and meet the specific criteria outlined below prior to certification approval.
Document Format & Required Content
All contribution documents must be submitted in PDF or JPEG format and clearly show:
Documentation submitted for certification (e.g., donation receipts, revenue confirmation) may be in the member’s native language. These documents will be translated into English by 1% for the Planet for certification purposes; the original document remains on file as the legal source of truth. In the event of a regulatory inquiry or a formal audit, members may be required to provide a certified translation of specific records at their own expense.
Members certify using the currency of their primary business operations.
Carryover contributions are excess contributions made to in-network nonprofits and certified in the prior fiscal year, which exceed the required 1% contribution for that year. This excess may be carried over to count toward the required 1% contribution in the immediately subsequent fiscal year and the year thereafter, but may not be carried forward further. Enterprise contributions are not eligible for carryover.
To ensure our network mobilizes resources toward high-integrity, impactful solutions, all approved impact organizations must pass a rigorous vetting process. 1% for the Planet recognizes two distinct types of organizations, with specific designations based on their programmatic alignment and partnership status. The detailed rules governing each of these specific designations are outlined below.
To preserve process integrity, the network operates strictly as a closed, referral-and-invitation system. Unsolicited or cold applications are not assessed. Review priority is allocated entirely to organizations formally recommended by active network members, alongside targeted invitations extended directly by the internal leadership team to fulfill strategic portfolio expansions.
While the organizations that populate the 1% for the Planet Impact Partner Network operate with a diversity of economic models, all are held to the highest standards of impact integrity. Organizations that fail to meet the required vetting criteria are deemed ineligible organizations, and any support directed to them cannot be claimed as certified contributions.
Often called charities, nonprofits, or NGOs, these are legally mission-locked and asset-locked organizations operating for public benefit that provide environmental programming, often funded through charitable giving. Depending on their level of alignment and contractual status, nonprofit entities will be assigned one of the following designations:
Often called “social enterprises” or “public benefit companies,” these are legally mission-locked organizations, without full asset-lock, that provide approved market-based environmental solutions.
You can view the full 1% for the Planet Certification and Vetting Standard here (PDF). The Impact Partner Vetting Standard is section 2.