ABOUT 1% FOR THE PLANET

When businesses say they give back, we make sure they do

1% for the Planet members commit to contributiong at least 1% of annual sales directly to impact organizations. We certify every contrbution to ensure businesses meet that commitment.
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Our purpose

To inspire commitment and action so that our planet and future generations thrive.

Our mission

To accelerate smart environmental impact and prevent greenwashing.

Our impact

We’ve certified over $
939
million in environmental impact to date.

Why 1% for the Planet?

1% for the Planet was founded on the idea that a company has a responsibility to give back for use of our planet’s resources. More than 20 years later, we’re still helping businesses make good on their commitments.
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Commit to contributing at least 1% of annual sales to impact organizations
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Craig Matthews and Yvon Chouinard speaking on a couch

Over 20 years of impact.

1% for the Planet was created by Yvon Chouinard and Craig Mathews as a way for businesses to hold themselves accountable for their environmental impact. Since then, we’ve expanded across the globe and helped thousands of businesses give back.