Blue Earth Summit and 1% for the Planet Announce Strategic Partnership to Accelerate Impact for People and Planet

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London, UK – April 2025 – Blue Earth Summit is proud to announce a strategic partnership with 1% for the Planet, a global organisation that certifies businesses committed to donating at least 1% of annual sales to environmental causes. This milestone collaboration will see 1% for the Planet join as Presenting Partner across the entire 2025 Blue Earth event series: Blue Earth Summit, Blue Earth Forum, BE Futures, and BE100.

At a time when the world’s environmental and social challenges demand collective action, this partnership brings together two purpose-driven organisations united by one goal: to unlock corporate capital, community, and ideas to regenerate the natural world.

A Shared Mission

Blue Earth Summit exists to reimagine the role of business in tackling the climate crisis, connecting purpose-led businesses with investors, policymakers, and changemakers ready to back them. 1% for the Planet, founded by Patagonia’s Yvon Chouinard, is a powerful global movement that has certified over $700 million in environmental giving from thousands of businesses in more than 100 countries.

Together, this partnership will:

  • Elevate and amplify the stories of impact-driven founders
  • Connect members of 1% for the Planet to a community of investors, funders, and collaborators
  • Showcase environmental innovation across all Blue Earth stages and event activations
  • Catalyse corporate giving by connecting capital to high-impact environmental organisations

Create space for dialogue, storytelling, and collaboration at a systems level

Why This Partnership Matters

While 80% of consumers say they consider sustainability in purchasing decisions, less than 2% of global charitable giving currently goes to climate causes. This disconnect reveals both a market opportunity and a moral imperative.

1% for the Planet provides businesses with a structured, credible and globally recognised way to commit 1% of their annual revenue to environmental solutions, through certified donations, in-kind contributions, and volunteer hours. Meanwhile, Blue Earth Summit brings together a cross-sector ecosystem of over 7,000 leaders, innovators, and investors dedicated to building a regenerative economy.

As Presenting Partner, 1% for the Planet will:

  • Curate programming on environmental impact and business accountability
  • Spotlight member companies and their giving journeys
  • Host activation zones to connect with purpose-led brands and Summit attendees
  • Engage in BE100 judging, thought leadership, and main stage conversations

Team Quotes

“This partnership couldn’t be more aligned. Blue Earth Summit is about transforming the way the world works—and 1% for the Planet provides the credibility, community, and certification that help businesses deliver on their sustainability promises. Together, we’re building a movement of action, not just ambition.” – Guy Hayler, Co-Founder & CCO, Blue Earth Summit
“We are thrilled to partner with Blue Earth. Their focus on convening business leaders, investors and entrepreneurs around purpose-led innovation mirrors our mission to accelerate positive corporate environmental impact through credible annual commitments. This is about building bridges between purpose and profit, and moving faster—together.” – Kate Williams, CEO, 1% for the Planet

About Blue Earth Summit

Blue Earth Summit is Europe’s leading impact-led business event, bringing together businesses, investors, changemakers, and thought leaders from across energy, finance, technology, food, sport, and beyond. The 2025 edition will host over 7,000 attendees, 1,000+ investors, and 400+ speakers, all working to scale solutions that regenerate the natural world.

About 1% for the Planet

1% for the Planet is a global movement inspiring businesses to support environmental solutions through annual membership and action. Since 2002, member businesses have given over $700 million to verified environmental partners. The organisation certifies all giving and connects companies with high-impact nonprofits to ensure accountability and results.

Media Enquiries:

freddie@blueearthsummit.com 

media@onepercentfortheplanet.org

Before you read on!

The summer months are historically a quiet time for nonprofit fundraising, but we know our supporters are dedicated, so we are asking for your help.

This July, we are hoping to bring on 50 new sustaining donors to our movement.

And in gratitude for a $10/month donation we are offering a thank you gift, a packable tote bag made from 100% recycled plastic or journal with our logo, your choice!

Can we rely on your support?

White tote bag and notebook with 1% For The Planet logo beside green plants indoors.
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