The age of greenwashing ends now
Building trust requires more than empty promises. We provide a transparent system that delivers authentic, measurable environmental impact.
Today's consumer demands authentic sustainability
Sustainable products are transforming the market, with conscious consumers driving unprecedented change. Millennials and Gen Z are leading the charge, seeking brands that genuinely reflect their values.
A commitment you can trust
Verifiable giving transforms sustainability from a marketing claim to a measurable action. We provide a transparent, third-party certified approach to environmental commitment.
Our movement by numbers
Tangible proof of our collective environmental commitment. Each number represents real change and ongoing dedication.
$808+ Million Invested
Direct financial support for environmental nonprofits, creating measurable global impact.
4,715+ Businesses Committed
A growing community of organizations dedicated to environmental sustainability.
7,413+ Environmental Organizations
A diverse network of vetted nonprofits working on critical environmental challenges.
How we know what we know
Comprehensive research underlining the critical need for transparent environmental commitments.
Skepticism Report
Kantar study reveals widespread consumer distrust in corporate sustainability claims.
Greenwashing Analysis
Gratitude report exposes 53% of environmental claims as vague or unsupported.
Consumer Trends
Capital One Shopping highlights growing market for authentic, sustainable products.
Impact Verification
1% for the Planet annual report provides transparent, verified environmental giving data.
