Our planet can’t wait. Neither should you.

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About us

Ever wonder how 1% for the Planet began?

It all started when two businessmen met and bonded over their shared love for the outdoors. Realizing their responsibility to protect our planet, they decided to give 1% of their sales back to the environment—whether or not they were profitable.

 
 
 
Don’t get depressed. Get angry. We’re the ones that caused every one of these problems. So, therefore, we’re the ones that have to solve it.
— Yvon Chouinard, 1% for the Planet Co-founder
 
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Global impact

All together for the planet. We say that a lot—because we mean it. We can do far more together than we can alone. And, saving our planet takes more than what one person, company or organization can do on its own. That’s where we come in.

Since our inception in 2002, 1% for the Planet has helped to direct hundreds of millions of dollars to environmental nonprofits around the world. However, we didn’t do it alone. 1% for the Planet is a network of like-minded individuals, businesses, donors and nonprofit organizations working together toward a common goal: protecting the future of our planet.

 
 
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Look for our logo

Support the 1% for the Planet network by purchasing for the planet. Next time you buy, keep an eye out for our logo.

Every time you buy a product or service from a 1% for the Planet member, you’re helping to create a healthier planet!

 
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Stories to teach, enchant, celebrate and mobilize.

There’s no better way to understand the power of 1% for the Planet than through the stories of our network.

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Since 2002, 1% for the Planet has certified hundreds of millions of dollars to support environmental nonprofits around the world. We’re proud of this progress. But, our planet needs more. Much more. Are you with us?

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When you donate directly to 1% for the Planet, we use the funds to garner more financial support for our nonprofit partners, amplify our network of giving and grow the global movement. We give what you give even more power.

 

Your voice is one of the most powerful tools you can use for any cause. Whether you’re referring a new business member or spreading the word about 1% for the Planet, how will you use your influence to grow our movement?

The 1% for the Planet seal indicates that a business donates 1% of its annual sales to environmental nonprofits. Every time you buy a product with a 1% for the Planet logo, a portion of your purchase goes back to our planet.

We’re a global movement. With thousands of members and nonprofits in over 60 countries across the world, there’s a good chance we’re in your neighborhood too! Check out our events calendar for upcoming collaborative events by our members and partners.